Management and Marketing Strategies for Successful Digitalization in Organizations

CHAPTER 1 FACTORS AFFECTING THE POPULARITY OF THE CRYPTOCURRENCIES CHAPTER 2 DECISION SUPPORT SYSTEMS AND OPERATIONAL RESEARCH APPLICATIONS CHAPTER 3 THE IMPACT OF ORGANIZATIONAL AGILITY ON SUSTAINABLE ORGANIZATIONAL PERFORMANCE IN E-COMMERCE BUSINESSES CHAPTER 4 DIGITALIZATION AND DIGITAL CONSUMERS CHAPTER 5 DIGITALIZING TV BROADCASTING: THE CASE OF NETFLIX AND DISNEY PLUS CHAPTER 6 A CONCEPTUAL INVESTIGATION OF WEBSITE ATMOSPHERE IN ONLINE SHOPPING CHAPTER 7 DIGITALIZATION IN EDUCATION CONTENT DEVELOPMENT AND ITS IMPLICATIONS IN NEW EDUCATIONAL SETTINGS CHAPTER 8 SENTIMENT ANALYSIS AND CHALLENGES IN TURKISH